


Secret #05: Building A Better Mission Statement
Setting Out Your Organizational North Star
A mission statement can be a valuable investment of time—especially if you actually use it. This essay details the whys and hows of writing one for your own organization. One that you'll actually use.
Excerpted from the Guide to Good Leading series. Each are printed on sustainable paper, saddle stitched, and include a hand-laid scratch-board illustration.
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