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Change Management Toolkit

Change Management Toolkit
The Details

Let’s Make Effective Organizational Change!

At Zingerman's, we've learned we can’t stop change from happening, but we can get better at managing the process. We came up with a recipe to tackle change - one we can teach, practice, refine, and reuse. We call it Bottom Line Change®, and we use it to roll out all changes in our organization - no matter how big or small they are. 

Our new Change Management Toolkit will guide you through Zingerman’s change management process and support you through working on an actual change within your business in real time!

what you get

Toolkit Includes

  • Lifetime access to our Bottom-Line Change® self-paced course
  • An invitation to supplement your learning with four live weekly implementation sessions held on Wednesdays - June 7, 14, 21, and 28 - from 3:00 - 4:00 PM (ET) via Zoom
  • Time to practice our change recipe in real-time and get feedback along the way
  • A network of like-minded peers to call upon when roadblocks arise
What to expect


  • Explain why an effective, repeatable process for change management is essential to organizational success
  • Follow the Bottom-Line Change® recipe to engage others in ideas that you want to move forward
  • Use new skills and knowledge to improve your organizations' performance

“It gives me a blueprint on how to handle change in a more successful way!"

try it now

Preview the first module of our Bottom-Line Change® self-paced course!


Live Weekly Sessions

During the weekly implementation session, ZingTrain trainers will provide more depth to the content and give feedback on your change. These are optional and will be recorded and shared.


Come prepared to discuss each week:

On Wednesday, June 7

Module 1: Welcome and Course Overview
Module 2: Introduction to Bottom-Line Change®

Pre-work: Decide on the change you'd like to implement and will use as your project for this course

On Wednesday, June 14

Module 3: Creating Clear and Compelling Reasons for Change

Pre-work: List your compelling reasons and who will be impacted by the change

On Wednesday, June 21

Module 4: Document a Vision of Success
Module 5: Get Leadership Agreement on Vision

Pre-work: Draft a vision of a successful change

On Wednesday, June 28

Module 6: Engage a Microcosm & Implementation
Module 7: Action Planning & Implementation
Module 8: Benefits of Using Bottom-Line Change® - and what happens when you don't!

Pre-work: Decide who will be in your microcosm to help plan and implement the change

more details


Do I have to join the live weekly sessions?

Nope! They are optional.

What if I can't make all the live weekly sessions?

No problem! Every live session will be recorded and shared.

What’s the difference between this toolkit and your 2.5-hour virtual workshop on change?

This toolkit is self-directed and goes into more depth than our virtual workshop. You’ll also have the opportunity to work through the entire organizational change process with a cohort of peers. The weekly live sessions with ZingTrain trainers will address questions that have been submitted by you and other cohort members.

How long will I have access to the Bottom-Line Change® self-paced course?

It's yours to keep!

How much time will this take each week?

Approximately 2 hours: 30 minutes to review the course content online, 1 hour for the weekly live session, plus any time you devote to work on your own change project.

How many people from our company can attend each live session?

One person (or as many are willing to squish around one computer). We have found the best results in virtual training when participants are on each on their own devices in a private space. This allows them to fully participate as individuals: putting comments into chat, attending breakout rooms, etc.

Can I use my phone or tablet to participate?

A computer is ideal, but tablets and phones will also work fine.

How many people can use the Bottom-Line Change® self-paced course?

The course is designed for an individual user, but it can be worked through with another person.

What software will be used?

The course is accessible through ZingTrain Academy, which is hosted on Teachable. The live weekly sessions will be hosted on Zoom, and you'll be able to communicate with ZingTrain trainers via Slack between sessions.

What if I don't have time to complete the pre-work?

The pre-work before the first session and between each session is designed to help you move through the Bottom-Line Change® process. You are welcome to attend the live sessions even if you haven't completed the pre-work.

What if this course isn't what I expected?

Our refund policy has a lot of mutual trust and respect baked into the cake. If you aren't satisfied with this product, please let us know as soon as possible and we'll work something out, by calling us at (734) 930-1919 or emailing We’d be happy to talk you through alternate options or offer you a refund.

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Change Management Toolkit

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refund policy

ZingTrain Cancellation Policy: We know things happen, and sometimes at the last minute… That’s why our refund policy has a lot of mutual trust and respect baked into the cake. If you need to modify or cancel your registration for any of ZingTrain’s in-person seminars/workshops or virtual trainings, we ask that you let us know as soon as possible and we’ll work something out. We’d be happy to talk you through alternate options or offer you a refund. Please email us at or give us a call at (734) 930-1919. Unused credits will expire after 5 years.